Website Solutions For Growth-Driven Digital Business Operations, Designed For Small-Medium Sized Enterprises And Startups

Professional-Grade Website Solutions For Small And Medium-Sized Businesses

Alpha Alias builds professional-grade websites for small and medium-sized businesses. 

We believe providing businesses with leading technological solutions and workflows will produce better results than conventional solutions offered by traditional website agencies.

We start every project by allowing each client’s business goals to guide decision-making in selecting the technology, competency, resources, and methodologies used in production. This process enables us to understand which approach can provide the most value.

While each website project is unique, the following processes are typical of most:

• Strategy & Process Planning
• Goals Analysis & Validation
• Information Architecture
• Hi-Fidelity Web Design
• Technical Website Development
• Smart Content Strategy/Conversion Strategy
• Platform Onboarding & Training
• Growth Strategy & Operations

Strategic Budget Solutions For Startups & Unique Financial Challenges

Alpha Alias provides solutions for companies with a limited budget.

We believe web innovations should empower small businesses and startups, not separate them from the competition. Our mission is to provide exceptional service and technology to small businesses and startups to empower them with the tools necessary to compete in the digital space.

We do this by streamlining core technologies and integrations to focus the budget on developing key value-driving features. There’s no need to reinvent the wheel when creating an MVP.

Our approach to planning projects with strategic budgets is simple and effective:

1. We start by distinguishing the goals that need to be addressed by the website.
2. We then identify the objectives the website must be able to complete to accomplish the goals.
3. From there, we can outline the functional requirements necessary to achieve the website objectives.
4. Those requirements allow us to select the technologies that provide the needed functionality. Alternatively, we choose technology that enables us to build functionality efficiently.
5. Finally, we form an action team that can meet the strategic challenges in the most efficient and valuable way.

This approach to planning allows us to focus the budget where needed, providing a more valuable service and creating positive results while navigating strategic funding.

E-commerce Solutions For Business-Critical Webshops

Alpha Alias provides e-commerce solutions for business-critical webshops.

We believe the best way to build effective direct-to-consumer touchpoints is to create an ecosystem that triggers consumers’ desire to engage in buying.

We do this by targeting appropriate cognitive responses through strategic digital merchandising tactics and a carefully designed content flow. 

We create a shopping experience that feels safe and presents the brand as trustworthy.

We create the experience by using a workflow that combines expert knowledge in:

• Consumer buying habits
• Cognitive responses to colors, spatial awareness, and sensitivity to subtle details
• Contextual triggers in content creation
• AI-powered product recommendations 
• Automated content personalization

Alpha Alias’ technical solution for e-commerce allows businesses to use their preferred software for product and order management. Systems like Shopify, WooCommerce, or any e-commerce technology with an API can provide the administrative experience, while our frontend REACT application controls the user interface.

We combine advanced technological solutions in a seamless experience for the consumer without compromising the practicality of underlying e-commerce backend systems for store administrators.

Conversational Lead Automation, Chatbots, And Artificial Intelligence-Powered Interaction Solutions

Alpha Alias increases engagement and conversions with the creative implementation of interactive touchpoints. According to Forbes, 62% of US consumers like using chatbots to interact with businesses. 

“…among Americans, interest in using messaging to interact with brands rose significantly, from 52% in 2018 to 62% this year [2019]; the European countries surveyed had the highest average demand for messaging, at 65% of respondents”. 

You can read the full article here. 

https://www.forbes.com/sites/gilpress/2019/10/25/ai-stats-news-us-consumers-interest-in-using-chatbots-to-interact-with-businesses-rise-to-62/?sh=e3f597539746

Our solutions combine best-in-class technologies designed for small and medium-sized businesses with strategic planning, scriptwriting, and content creation to optimize the user experience and conversion rates. We can extend these technologies with language-processing artificial intelligence to help the system understand natural communications.

Our approach creates a more valuable experience for the consumer at any point of conversion. A more valuable touchpoint for the consumer means a better conversion rate and more value for your business.

While some competitors require a significant investment to use these tools, Alpha Alias can streamline the process to focus on the essential elements and provide equally powerful touchpoints at a fraction of the cost.

Our approach includes:

• Analysis of objectives
• Platform onboarding
• Technology integrations 
• Content strategy
• Content creation
• Platform development
• Touchpoint visual design
• Programming & variable configurations
• Integration with WhatsApp Messenger
• Integration with Facebook Messenger
• Integration with Slack
• Integration with HubSpot CRM

Data collection is critical for many companies. Our data-capturing touchpoint solutions can integrate with many forms of data storage, including custom databases, within specified platforms, and even in Google spreadsheets.